YOU HAVE A GOOD BUSINESS PLAN IN MIND AND NOW YOU WOULD LIKED TO PUT IT UP FOR EXECUTION. YOU WANT TO OPEN UP AN OUTLET IN THE RECENT SHOPPING MALL OR SHOPPING DISTRICT. DO YOU KNOW WHICH OUTLET TO CHOOSE?
CHOOSING THE RIGHT OUTLET FOR THE RIGHT BUSINESS IS LIKED CHOOSING THE RIGHT LOCATION TO BUILD YOUR ESTABLISHMENT. OUTLET SELECTIONS LIKED LAND SELECTIONS ARE THE MOST IMPORTANT ASPECT IN FENGSHUI.
HAVE YOU SEEN WHY SOME BUSINESS PROSPER AND SOME DO NOT EVEN MAKE IT THROUGH THE FIRST 6 MONTHS ALTHOUGH THESE SHOPS MAY BE LOCATED AT THE SAME ROW WITHIN THE SAME FLOOR OF THE SAME BUILDING?
HAS IT GOT TO DO WITH THE LOCATION IN RELATION TO THE FOYER, ESCALATOR POSITIONS, MAIN ENTRANCE OR SOMETHING ELSE?
RETAIL PLANNING IS ACTUALLY SPACE PLANNING WITHIN A COMPLEX, A BUILDING, A SHOPPING DISTRICT OR SIMPLY WITHIN A SHOP. THE DEMANDS OF RETAIL PLANNING IS TO ALLOW VISITORS TO HAVE AN EQUAL POSSIBLE CHANCES TO VISIT THE SHOPS OR OUTLETS WITHIN THE SAME COMPLEX, BUILDING, SHOPPING DISTRICT OF SIMPLY WITHIN A SHOP. TO GAIN SUCH, SIMULATIONS ARE GENERATED BY THE RETAIL CONSULTANTS TO STUDY THE SHOPPERS TRAFFIC FLOW.
WE ON THE OTHER HAND, STUDY THE QI FLOW TO DETERMINE THE CORRECT PLACEMENT OF OUTLETS WITHIN THE ESTABLISHMENT. SIMILARLY SO IT THE LOCATION AND PLACEMENT OF THE MAIN ENTRANCE, CASHIER, OPERATION HALL AND OTHERS.
WHAT IS A BRAND?
A DONUT CAN SELL FOR RM1. WHEN IT IS BRANDED IT CAN SELL MORE THEN 5 TIMES ITS ORINAL PRICE. THIS IS THE POWER OF BRANDING.
IN FENGSHUI, WE ESTABLISH A YARDSTICK OF WHICH TO INTRODUCE A BRAND AT THE MOST OPTIMUM LEVEL OF HEAVEN QI THAT IS VIA OUR DATE SELECTIONS AND OTHERS SO AS TO MAKE AN IMPRESSIVE IMPACT ON THE BRAND.
